Grow · SEO & GEO
Get found on Google, and in the AI answers your customers are reading.
Cloudstruct handles the engineering side of search: technical fixes, configuration, structured data, product feeds, and local visibility. That includes GEO (generative engine optimization), so your business shows up and gets cited in ChatGPT, Perplexity, and Google AI Overviews, not just in the blue links.
Who it’s for
- Businesses with good products or services but little organic traffic
- Online stores missing from Google Shopping, or showing the wrong price or stock
- Companies that serve specific regions and want to rank there without spammy location pages
- Teams that have noticed customers asking AI assistants instead of searching
Problems we fix
What usually brings people to us
- Pages that aren’t indexed, or rank for the wrong searches
- Slow pages, oversized images, and Core Web Vitals failures
- Search Console, GA4, or Merchant Center set up wrong, or not at all
- Products disapproved or missing in Google Shopping
- AI assistants that don’t mention your business when buyers ask about what you sell
- Reports full of numbers but no clear list of what was fixed
What’s included
What SEO & GEO covers
Ranking
- Keyword and search-intent research tied to what you actually sell
- Page structure, titles, and content aligned to those searches
- Internal linking that points authority at the pages that convert
Technical fixes
- Crawl errors, broken links, and redirect chains
- Duplicate and thin content, canonical tags
- Core Web Vitals, page speed, and mobile usability
- Fixes implemented directly in your site, store, or CMS
Configuration & monitoring
- Google Search Console, Bing Webmaster Tools, and GA4
- XML sitemaps, robots.txt, and structured data
- Alerts for traffic drops, indexing losses, and site errors
Product listings
- Google Merchant Center setup and feed fixes
- Product schema with price, availability, and reviews
- Feeds from Shopify, WooCommerce, BigCommerce, and nopCommerce
Local and regional
- A small set of genuinely useful regional pages
- Consistent business listings and citations across directories
- Language and region targeting for Canada, the US, and beyond
GEO: AI answer visibility
- Clear, citable answers to the questions buyers ask AI tools
- Organization, Product, and FAQ schema that AI systems can read
- llms.txt and AI crawler access configured deliberately
- Monthly ranking, traffic, and AI-visibility report
How it works
From first call to ongoing care
01
Visibility Review
A free written review of where you stand, then a 15-minute walkthrough.
02
Fix the technical foundation
Crawling, indexing, speed, and structured data.
03
Configure tracking and feeds
Search Console, GA4, and Merchant Center set up properly once.
04
Monitor and improve monthly
A clear report on what moved and why, and the next fixes.
How we charge
Monthly plan
A monthly plan after an initial fix-up phase, quoted in writing. Monthly plans have a 3-month minimum, then run month to month.
What the cost depends on
- The size of the site or catalogue
- How much technical clean-up is needed first
- The number of regions and languages targeted
- Product feed and Merchant Center work for stores
Every engagement
- A written quote before any work starts
- Changes approved in writing before they’re made
- You own your accounts, code, and content
Who you’ll work with
One point of contact, a team behind it
You get one point of contact from the first call through to ongoing care, with a small, senior team behind them doing the work. We have been building and supporting client systems since 2014, including a franchise’s operations platform and a corporate yoga company’s custom platform, each for more than a decade.
We run SEO, Search Console, and Ahrefs monitoring for a Metro Vancouver construction company’s site we built and host, and implement fixes directly instead of handing over a report.
Cloudstruct was founded by Mark Dos Santos, who has also spent 15+ years leading ecommerce and technology teams in-house; his full background is on LinkedIn.
Common questions
How is the cost determined?
By the size of the site, how much technical clean-up is needed, and how many regions you target. The Visibility Review is free; after it, you get a written quote for any fix-up phase and the monthly plan. Nothing is billed outside the written quote without your written approval.
What is GEO, and how is it different from SEO?
SEO gets your pages ranked in search results. GEO (generative engine optimization) gets your business mentioned and cited when someone asks an AI assistant like ChatGPT, Perplexity, or Google’s AI Overviews. They share a technical foundation, so we do both together.
Do you guarantee rankings?
No. Nobody can honestly guarantee a position on Google or in an AI answer. We commit to the work: specific fixes made, tracking configured, and a clear monthly report on what moved and why.
How long before we see results?
Technical fixes often show up within weeks. Ranking and AI-visibility gains for competitive terms usually take three to six months of consistent work.
What do you need from us?
Access to your site or store admin, Search Console and analytics (or permission to set them up), and someone who can answer questions about your products and customers.
Is there a contract?
Monthly plans have a 3-month minimum, then run month to month. You keep every account, report, and change we make.
Should we create a page for every city we serve?
Usually not. Dozens of near-identical city pages tend to get ignored or cause problems. A few strong regional pages and a well-run Google Business Profile normally do better.
How does this relate to Google Business Profile and review management?
They work together. SEO & GEO covers your website and AI visibility; Google Business Profile Management keeps your listing accurate; Review Management grows genuine reviews. Many clients start with one.
Ready to talk about SEO & GEO?
Tell us what you’re working with and we’ll give you a straight read, in writing.